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Pitching guidelines

CHEESE is a magazine of culture; we explore people, place and product

Each piece we commission is to be focused on a specific cheese - you are telling the story of culture through the lens of a cheese. Ultimately this is a magazine about people, so even stories about place, need to be about the people and the community


We are interested in:

  • Historical stories

  • Profile pieces

  • Stories that look at communities

  • Personal experiences / relationship to a cheese

  • Stories about cows (/ farming / agriculture)

  • Interesting drinks pairings

  • How a cheese has shaped a community / a local economy / a culture

  • Photo stories


We aren’t interested in:

  • Reviews of a particular cheese, one-off interviews (with cheesemongers, cheesemakers, farmers), travelogues, coverage of a cheese festival

  • Have a look at the below issue 1 contents to know what cheese and topics we've already covered


Cheeses (& topics) we have already covered:

  • Stilton accessories

  • Tomme

  • Mozzarella

  • Beer & cheese

  • Gouda

  • Manchego

  • Blue Vinny

  • Sulguni

  • Melted cheese in Indonesia

  • Cheeseboards (the bread, butter, chutney & shopping)

  • Whisky & cheese

  • Pajata

  • Salers Tradition

  • Poutine

  • Macaroni & cheese

  • Ryukyu Crown

  • Canastra

Word count:

We are open to short and long reads (anywhere between 750 and 2000 words)


Things to be aware of:

  • Each issue will look to get a balance of global regions and style of cheese; therefore two soft cheeses are unlikely to be featured in one issue, or a cheese from South West France and another from the Spanish Basque Country.

  • Each piece has a focus on a specific cheese - through that cheese a story is told. 



Currently, our rates are fixed at £75 for all contributors.

If you are a writer with experience in photography or you can shoot good pictures to go with your story/would like to, do let us know when you pitch. If you can provide links to your published photography, that’d be great as well.


How to pitch CHEESE:


  • Pitches should be 2 to 3 paragraphs and emailed to

  • Give us an idea of what the story is all about, how you would cover it, how many words do you envision it to be

  • Please be clear about which specific cheese you've chosen to focus on (of course other cheese can be mentioned!)

  • If you have any links to your previously published pieces, please include 2-3 of them as well. They don’t have to necessarily be about cheese or even food! 

  • If you want to take photos as part of your piece, do mention that.


Looking forward to hearing from you!


Anna Sulan Masing, Editor-in-chief

Holly Catford, Art Director

Apoorva Sripathi, Editor

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